Blog

Two Mistakes About Pricing Photographers Don’t Want To Make

Mistake #1: Being The Cheapest or Allowing Price Be Their KEY Selling Point Headline Read: Cheap Professional Photographer … Yes, I actually saw this online. Even worse, another photographer posted that he can do something like 20 types of photography all for only $75 FLAT RATE and that photographers charging $100 an hour made him sick.

Photographers “Marketing Mix” – Is There A Silver Bullet?

NO! – There is NOT a Silver Bullet: There is no “ONE THING” that will magically work long term when it comes to marketing. Photographers, like any other business owner, have to keep a variety of marketing efforts going. It’s important to have a good marketing mix. Even if a photographer is in the #1